---
title: Checkout-free on Display at NRF 2023 - See you there!
description: Zippin will be at NRF 2023 where we’ll be showcasing checkout-free shopping with our demo store at partner, Fujitsu’s, booth (#4803).
image: https://www.getzippin.com/hubfs/Checking%20In%20Blog%20Photos/NRD%202023-1.jpeg
---
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# Checkout-free on Display at NRF 2023 - See you there!
[Bonnie Milam](https://www.getzippin.com/blog/author/bonnie-milam) Jan 6, 2023, 10:35:00 AM
### Contents
[Dec 9, 2020, 7:15:00 AM The Importance of Japan in the Adoption of Checkout-Free Retail](https://www.getzippin.com/blog/importance-of-japan-in-checkout-free-retail) [Dec 7, 2020, 4:15:00 PM Fujitsu and Zippin Announce Partnership to Accelerate Checkout-Free Retail Store Adoption](https://www.getzippin.com/blog/fujitsu-zippin-announce-partnership) [Nov 2, 2022, 3:15:00 AM Zippin and Fujitsu Extend Partnership to Accelerate Adoption of Checkout-free Shopping in UK & Europe](https://www.getzippin.com/blog/zippin-and-fujitsu-extend-partnership)
- [Tweet](https://twitter.com/share)
We’re kicking off the New Year with NRF 2023 where we’ll be showcasing checkout-free shopping with our demo store at partner, Fujitsu’s, booth (#4803). We’ll also be revealing findings from a new survey of consumers and retailers that shows just how important the pathway to automation has become.
NRF 2023 is fittingly themed *“Break Through*” and we’ve seen the retail industry transform to fit and serve a changing population over the last few years. Frictionless retail technology opens up revenue opportunities for our customers as well as delivering operational efficiencies that are key in tough labor markets. Retailers are able to remove friction to enable connection, and pushing clunky technology to the background to provide the best shopping experience.
Checkout-free shopping is here to stay. At Zippin alone, we have now served over 1.3 million people in a Zippin-powered store and saved 230,000+ hours of waiting in line. Satisfied[customers have touted increased revenues](https://www.getzippin.com/case-studies) and happy shoppers talked about the speed of service they’ve been looking for.
If you're attending NRF in January, [let's talk](https://www.getzippin.com/?__hstc=206219468.51e3c446771b254c4f399001e694d495.1666813146166.1672889235240.1672935331224.80&__hssc=206219468.1.1672935331224&__hsfp=717438484#theform)! We’d love to connect or have you stop by the show floor to talk with Zippin leadership and see checkout-free shopping in action.
[Dec 9, 2020, 7:15:00 AM The Importance of Japan in the Adoption of Checkout-Free Retail](https://www.getzippin.com/blog/importance-of-japan-in-checkout-free-retail) [Dec 7, 2020, 4:15:00 PM Fujitsu and Zippin Announce Partnership to Accelerate Checkout-Free Retail Store Adoption](https://www.getzippin.com/blog/fujitsu-zippin-announce-partnership) [Nov 2, 2022, 3:15:00 AM Zippin and Fujitsu Extend Partnership to Accelerate Adoption of Checkout-free Shopping in UK & Europe](https://www.getzippin.com/blog/zippin-and-fujitsu-extend-partnership)
[Previous CITYPARK Launches First Checkout-Free Stores in Major League Soccer](https://www.getzippin.com/blog/citypark-launches-first-checkout-free-stores-in-major-league-soccer)
[Next Columbus Blue Jackets, Nationwide Arena and Zippin to Launch Checkout-free Shopping](https://www.getzippin.com/blog/columbus-blue-jackets-nationwide-arena-and-zippin-to-launch-checkout-free-shopping)
 
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