We’re on our way to the National Automated Merchandising Association (NAMA) show this week. The vision statement on NAMA’s website aligns nicely with the benefits Zippin brings to brick-and-mortar retailers:
“Bringing convenience to life… every day, every way and everywhere”
Convenience:
Checkout-free shopping is definitely convenient. Shoppers don’t need to wait in line at a checkout, they don’t need to scan their own items, or even download an app. They simply use a valid payment method to enter a store, shop naturally, and leave.
Every day:
This technology lets retailers run their stores unattended if they choose, which can extend operating hours without increasing labor costs. For airport retailers, this means being able to serve those travelers and employees who are flying or working early mornings or late nights.
Every way:
Checkout-free also brings convenience to store personnel. Employees are no longer bound to a checkout station - they're free to assist shoppers and provide more personalized service. The e-commerce-like insights that checkout-free technology provides help managers make more informed decisions that can foster growth.
Everywhere:
According to PwC, “Nearly 80% of American consumers say that speed, convenience, knowledgeable help, and friendly service are the most important elements of a positive customer experience.” Checkout-free checks all these boxes, which is why PwC predicts the number of frictionless stores to grow at a CAGR of 91% through 2027. So, it won’t be too long before checkout-free is widely deployed virtually everywhere.
Want to learn more? Zippin checkout-free technology will be on display at the Mars Wrigley booth within “Imagination Way” at the expo. To set up a booth meeting while you’re at the show, send an email to sales@getzippin.com.
